ABOUT TEST PATTERN

Don't touch that dial: Test Pattern tunes into television, movie, music and pop culture links, as well as gossip and idle chat from around the Web.

Every week, msnbc.com entertainment producers Gael Fashingbauer Cooper, Denise Hazlick, Paige Newman, Kurt Schlosser and Anna Chan weigh in on topics ranging from TV commercials to movie hype to the latest celebrity blunder. We're not ashamed to admit our love for bad TV or reveal what's on our iPods, and invite you to join the conversation via your comments.



Vintage ads: Come back, Grimace!

Posted: Friday, July 13, 2007 6:00 AM by Gael Fashingbauer Cooper
Filed Under:

Let's take a one-day break from hashing over current commercials and go back in time. YouTube is wonderful for many things, but one of them is that it acts as a little time machine, allowing you to go back into your past and revisit videos you have completely forgotten about, from old movie clips to news events to yes, even vintage commercials.

Obviously, none of these Ye Olde Ads are eligible for our contest, but they're sure a lot of fun to watch, even if you don't remember seeing them the first time around. All links below are video links with audio, so have your headphones on if you're at work. And regular warnings apply: YouTube videos can be yanked without notice, so if any of these links go bad, my apologies.

THE EVIL GRIMACE
McDonaldland used to be a terrifically trippy, hippie place. Check out these kids eating from the French fry tree and discovering the Hamburger Patch. But better than that is the Evil Grimace, who doesn't seem so much evil as just stupid.  Here's Ronald singing the entire menu, to the tune of "Life Is a Rock, But the Radio Rolled Me" (apparently this was released on a record ... now that takes me back.) Oh, and it isn't a commercial, but this McD's training film from the 1970s is just hilarious. Where are Mike, Joel, and the Mystery Science Theater bots when you need them? (The YouTube comments are racist and foul, for some reason, so skip those.)

PRETTY SNEAKY, SIS
Was there ever a more memorable board game ad than this one, for Connect Four? Those of us of a certain generation can recite "Where?" "Here, di-ag-on-ally!" and "Pretty sneaky, sis." as quickly as we can remember our names. In other game ads, these are some pretty scary Hungry, Hungry Hippos. (One commenter says he used to play the game using Skittles. Hopefully not the Sour ones.) I loved the weirdly, gleefully sexist Mystery Date, but really, those girls should have realized that the Dud was probably going to go on to found Microsoft or something.

HE KNOCKED MY BLOCK OFF
Here's an awesome old Rock 'Em Sock 'Em Robots ad (and here's Dodge's new twist on the concept). Check this out: A very young Jack Black stars in an Atari ad for Pitfall (now that was a game!). (Confession: I love all old Atari ads, including this old Mario Brothers ad set to the tune of the "Car 54, Where Are You?" theme.) Want your memory jogged about more retro game commercials? Here's a fun list. And if dolls are more your thing, here's the first-ever Barbie doll commercial. Just $3! Think what this model is worth today.

SOME CEREAL, SUPPOSED TO BE GOOD FOR YA
Some commercials just live on in our pop culture years after they stop airing. Here are a few Hall of Famers.

"He likes it! Hey, Mikey!" for Life cereal. (And here's a grown-up Mikey still hawking Life.)

• Coke's turned out some classic ads, from Mean Joe Green to "I'd Like to Teach the World to Sing."

• Remember Santa riding the snow drifts on a Norelco razor?

• Fred Flintstone and Barney Rubble smoke up for Winston cigarettes. Ya couldn't get away with that today.

Post your memories of retro ads (with links, if you can) in the comments.

MAIN PAGE

Email this EMAIL THIS

Comments

You mentioned Coke and all their classic ads, but don't forget Budweiser and all the Clydesdale ads.  Some of those were classic, too.

Ricky and Lucy made a lot of those old cigarette ads, too.  You don't see THAT anymore.  We've come a long way, Baby!
I go way back - Ipana Toothpaste and Bucky Beaver.  The ads from the old days I remember best were funny, but I remember the product they were trying to sell.  My other favorite was the couple running towards each other, in slow motion, through a field.  I don't remember the product, however, but I still remember the ad.
I loved the McDonaldland ones with Grimace, Birdie, Hamburglar, etc. Not to mention the ones where Ronald would go out and cheer up sad kids by skating across a pond or something. Of course, it also reminds me of the metal equipment they used to have out on the McDonald's playground -- even the slide. Being that this is Arizona, it would get pretty painful in the summer.

Some of my faves:
-Kibbles and Bits..." with the big bulldog running around going "I'm gonna get my kibbles and bits!"
-Ho, ho, ho -- Green Giant!
"I'm a pepper, you're a pepper..."
-Anything with the Keebler elves
-Messy, messy Marvin with the Hershey's syrup
-Big Red
-The Matchbox cars ads with John Moschitta -- the guy who could talk like 90 miles an hour

But my favorite has to be the Beggin' Strips commercial. "Only one thing smells like bacon and that's bacon!"

The "Life is a Rock" style ad WAS on a record as part of a promotion in the 1980s the "record" was distributed in Sunday newspapers nationwide. If your record played the song all the way through, you won something big. Our record got to the last line before fizzling. Anyone else remember this promotion? And what happened to McD's Monopoly?
"Where's the beef?" and the "How many licks does it take to get to the center of a Tootsie Pop" were great....loved them!!
One of my favorite retrocommercials is from the 80s for M&Ms at Easter.

There is one kid after another with their Easter baskets and M&Ms saying "Thank you Easter Bunny!". At the end there are two kids dressed in costumes. One, I think, was a bunny and the other a chicken. The bunny says, Thank you Easter Bunny, and the chicken goes "Bawk bawk" like a chicken.  

The Easter Bunny doesn't get advertising like this anymore!
do any of you remember an ad for a toy/game?
called Odd Og?
    Odd Og
    Odd Og
    Half turtle and half frog?
It's been driving me crazy for years!
It was some crazy looking creature and
opened it's mouth and caught a ball.
Also, what about a doll who's head turned
around and changed from a sick face to
a healthy one
    Hedda get Betta



"YOU SANK MY BATTLESHIP!!!!"

I loved that game.
ANYTHING by Stan Freberg - Jeno's Pizza rolls with the Lone Ranger is my absolute fav.
Watching this classic still makes me "Hanker for a hunk of cheese"!

http://www.youtube.com/watch?v=7ZA2A2zoz-A
Yet another retro commercial that has stuck with me since I've seen it in the late 60's is one in b&w that showed a disembodied female hand emerge from a box of soap showing how spotless the wine glasses were. Creepy? Titilating? Both for a kid. teh visual obviously worked because it's still stuck in the grey matter, but the ad didn't because I can't recall the product. Anyone else recall this ad?
I actually had that McDonald's record - it recited the entire McD's menu to the tune of that song.  It was a flimsy vinyl record that came in a Sunday newspaper insert that barely played on your record player.  It was a contest - if the entire song was on your record, you won some prize (I think it was money).  Of course, mine didn't - the singers got 3/4 of the way through and "forgot" the words. Ha, ha.
The "time to make the Donut's" ad's from Dunkin's. How did that not get stuck in anyones head for three days?

(-The Matchbox cars ads with John Moschitta -- the guy who could talk like 90 miles an hour (Lady J ))

Not Matchbox - Micro Machines!

I also liked all the Skittle's commercials.  "Taste the rainbow, a rainbow of fruit flavors."

Or the Chuck E Cheese one with the little kid trying to teach his baby siblilng "Your not supposed to eat the ball" and saving up all his money to go.  Very cute!

(-The Matchbox cars ads with John Moschitta -- the guy who could talk like 90 miles an hour (Lady J ))

Not Matchbox - Micro Machines!

I also liked all the Skittle's commercials.  "Taste the rainbow, a rainbow of fruit flavors."

Or the Chuck E Cheese one with the little kid trying to teach his baby siblilng "Your not supposed to eat the ball" and saving up all his money to go.  Very cute!
Game ads were the best -- I can still remember the words to the Twister song:

"Spin the spinner, call the shot
Twister can tie you up in a knot
One foot here and one hand there
The spinner says what but you decide where
You reach, you stretch, you balance and twist
Try it once, you'll get the gist
No two twists turn out the same
Twister is a Milton-Bradley game!"

The fact they got the "Milton-Bradley" in at the end is what makes it golden.
I remember the McDonald's record promotion too, eventhough I was pretty young.  The records were square if I'm not mistaken.
Oh, and even though this isn't a commercial but a PSA, I still remember watching the "crying indian".

http://www.youtube.com/watch?v=X3QKvEy0AIk
The McDonald's record... seems like we had to put it in a large book to flatten it out so it would play.  Reader's Digest used to send out those cheap, folded records with their sweepstakes entries from time to time to sell things like a Kenny Rogers vinyl album collection.  

McDonald's "collect and win" games were more fun when they came up with a different theme each game, like "Build A Big Mac" or the one that had the collector sheet in the size and shape of a passport, and you had to lick the adhesive on one side to get it to stick to the collector book, and by game's end you'd have multiples of every piece except the one you needed to win.  And the games lasted for 2 or 3 months instead of the 4-week Monopoly games.
The Record from McDonalds was for a Contest..the prize was money.  The list was of the ingedients for a Big mac... and I quote" Two all beef patties, special sauce, cheese, lettuce, pickles, onions, on a sesame seed bun."  Whew! The winner had the record that sang the complete list.  
The one that cracks me up, is the moronic guy who goes to a job interview with Mr. Dumas, but repeatedly refers to the man as Mr. Dumbass, at the end the executive turns to the secretary adn says "what a dumbass".  always loved the Clydesdale commercials and the old Coke ones with wanting to teach the world to sing.
I saw that old Coke commercial thanks to the special 70's commercial night "That 70's Show" had several years ago.  It's a good song, but I can't believe how out of sync the lips are to the music (even before they switch to the people from other countries).

One of my favorite long-running commercials that they sadly no longer run is the Christmas Honey Nut Cheerios one with the honey bee giving the cereal to Ebeneezer Scrooge and making him smile.  It warmed my heart every time.  That commercial lasted for YEARS, through two bee voices.
Bud Dry had some classics in the early 90's.  Anyone recall those?  My favorite was the one with these two sexy girls sitting on the beach reading and rating all the guys who went by.  I'd love to see that one again.
When I was kid, there some cool, sometimes funny candy commercials. There was a one for a candy bar called Summitt, that showed people biking through valleys and mountains. Also, Juicy Fruit gum...it grew on trees and people picked them like apples.
Does anybody remember the old Hamms beer ads. With the bear and his woodland friends. "Hamms..the beer refreshing" in the super deep voice. OMG, I just dated myself!!
Funny you posted this.  I spent my evening watching old ads last night!  "uh-One, Uh-Two, Uh-Three, CRUNCH!"  Matt at X-Entertainment (included in your links at the top of the page), posted an ad for Lazy Dazy doll which was HYSTERICAL (his comments were great), which got me to watching old McDonald's ads.  There is one with a bunch of men in ties cleaning the McDonald's, from 1971 singing "You Deserve a Break Today".  It was awesome.  I swear, I totally recongized four of the actors in that commercial from other apperances on tv shows and commercials.  http://www.youtube.com/watch?v=GyRLP3rHr7A

I watched so many, many more (Jason Alexander singing about McDLT! http://www.youtube.com/watch?v=UTSdUOC8Kac)

I LOVE YOU TUBE!
Lee, someone has posted that losing record on You Tube.  I heard it last night (the added some simple graphics to make it a video).
Of course the I'm a pepper, you're a pepper theme song was a soundtrack to my childhood, but I also had a thing for the Raisin Nut Bran commercials from the 90's.  RAAAIIISIN NUUUUTTTTT!!!!, said in the deep, gravely voice.  For some reason, this just cracked me up.  Love that Flintstones ad!  Talk about retro!!  And just say the words Life cereal to anybody over 30 and see if they don't pop back with "He likes it! Hey, Mikey!" Anybody remember the old Hamm's beer commercials with the bear?
What was :
"It's not nice to fool Mother Nature!" then a crack of lightening and scared little animals?
The commercials I remember most from my youth were, obviously, from afternoon cartoon time (remember when cartoons weren't 24/7). They call me a yuk mouth cause I don't brush! How about a little KISS? I also rember the ABC just a bill and all of the history/government spots. What happent to teaching our kids?
Remember the TV ad with the kids and the gumball machine that was in the shape of Mickey Mouse' head?  I'm 43 yrs old and still say the line, "Thanks for the gumball Mickey!"  too weird how we remember this junk...
"What would you do-oo-oo for a Klondike bar?"
The old Mcdonalds ads are priceless! And will someone please get that kid from the training video a cheeseburger?!

Courtesy?!
Although not a commercial, I liked (and still sing some of them) School House Rock. Conjunction junction...
Some of my faves weren't necessarily commercials, but the "Schoolhouse Rock" series that would play between the cartoons on Saturday mornings.  Some of them are out on DVD now, as they are really awesome teaching tools covering a wide spectrum of subjects while still being entertaining enough to hold a child's attention for more than 30 seconds.
I still remember all the words to my favorite commercial of all time for HP Steak Sauce (HP Sauce - Makes Beef Sing). It feautured an animitronic cow out in a corral singing:
"Can you imaaaagine, how much I love youuuu - moo, moo, moo, mooooo. I know the only one for me -Yah!- could ever be you -Huh!- My arms won't free you and my heart won't tryyyyyyyyy!

Watch it here: http://www.youtube.com/watch?v=t73NoEYenbQ
Anybody else remember the Kool-Aid ad where the huge Kool-Aid jug crashes through the wall to rescue the kids with "the slows"?
you will wonder where the yellow went when you trush your teeth with pepsodent (spelling?)...well, some sort of toothpaste anyway - not pepsi :)
Remember, "You got your chocolate in my peanut butter!"  This quote still pops up in sitcom dialogue.
The guy from American Werewolf in London singing I'm a Pepper was one of my favorites!

and to this day sometimes my mom and I will just look at each other and one of us will say "Thanks Easter Bunny", and the other will go "Bawk Bawk"!
Silly, but we remember!

Not to be sexist (I'm a guy), but I remember a doll being advertised where if you twisted her arm, her breasts got bigger...I think it was a "Skipper" doll.
We are the freakies, we are the freakies and this is our freakies tree.  We never miss a meal, cuz we luv our ce-re-al.  This is the big boss, his name is boss moss (make sure you spell it right...).

The mind is a creepy place.  I remember the cereal vaguely, but the song is stuck in my brain.  I know I used to have a cool Freakies tee shirt.  The stuff was sort of like captain crunch in the flavor department.
Actually Jennifer, the "Thanks Easter Bunny, Bawk, Bawk" is a Cadbury Egg commercial, NOT MnM's.
The vintage ads I remember are for laundry powders with free glassware inside. What a hook! All your clean clothes, plus a lovely glass. (Quaker Oats did the same thing-putting a small glass dish inside each of  its boxes of oatmeal.) There were the go-go dancers for The Knack razor commercial. The "Hai Karate" commercials were fun. Of course, one of my favorites was the ad for Noxema Men's shaving lotion, with the "Take It Off, Take It Off, Take It All Off" theme, and David Rose's song "The Stripper" playing in the background. Coca-Cola briefly had its "Coke Is It" commercial, using the Brazilian song "Waters of March".
"Only one thing smells like bacon and that's bacon!"

http://youtube.com/watch?v=WvxgM3lr-mg
I like that Nestea commercial that went "tea tea tea ta tea tea. Tea tea tea ta tea Nestea."
Two words - California Raisins!  I loved those ads! I met my wife at a Karoke bar in 2001 after performing "I heard it through the Grapevine"
What about:
that toy Melvin?
"Melvin's cooky nutty & he wants to be your buddy but all he wants to do is eat worms!"
or Mr. Bucket?
"I'm Mr. Bucket, put your balls in my mouth/ *yeah yeah, probably wouldn't fly today* I'm Mr. Bucket, Buckets of Fun!"
I just know there are millions more, but I can't remember them at the moment. I had a McDonald's record too! But mine was Shamu & Ronald McDonald (who teamed them up?) At my 4th birthday we played musical chairs to the record, crazy.
I love this McDonalds ad where the little girl is playing in her piano recital.

http://www.youtube.com/watch?v=-2yklZeEbFE


SEND A COMMENT

PLEASE READ: All comments must be approved before appearing in the thread; time and space constraints prevent all comments from appearing. We will only approve comments that are directly related to the blog, use appropriate language and are not attacking the comments of others.

Message (please, no HTML tags. Web addresses will be hyperlinked):

TRACKBACKS

Trackbacks are links to weblogs that reference this post. Like comments, trackbacks do not appear until approved by us. The trackback URL for this post is: http://testpattern.msnbc.msn.com/trackback.aspx?PostID=267854