I hate that commercial you love
Posted: Monday, June 22, 2009 6:00 AM by Gael Fashingbauer Cooper
Filed Under:
TV commercials
That commercial you can't stand? Someone out there LOVES it. And that one you have to admit makes you smile? Your neighbor is lunging for the remote to change the channel every time it comes on.
Toyota
Viewers both love and hate the Prius ad where the scenery turns into people.
We started our summer TV commercial contest last week (look for updates on Mondays), and already there are hot debates taking place in the comments about those ads that split the audience. Here's a look at just a few of the ads that you either love, love, love...or hate with the fire of a thousand suns.
You can also vote for or against each one.
Toyota Prius: People as grass, flowers (Watch it) LOVE IT: "The new Toyota Prius commercial (with all of the people dressed in different colors making up the background) are pretty cool...My mom even called me the other night and said those commercials were cool enough to make her want a Toyota - just because of the commercial. And this is a woman who won't drive anything but an American car brand. " --Katie
HATE IT: "I think the Prius ads are just plain creepy. I don't have a communicable reason why, I just get so creeped out when I see all those people dressed as flowers and grass. It's to the point where I hear the music and have to look away! I say bring back the flour covered children in the "I said how are the kids" cell phone commercial!" --Karen
WANTS MORE: "I am completely fascinated with the Prius ads. Every time they come on I wonder if there's a "behind the scenes" on YouTube." --Debbie Editor's Note: Why yes indeed, there is! Watch video here.
Geico pile o' money with eyes (Watch it) LOVE IT: "I am clearly in the minority! I like the Geico pile of money with eyes because it's so weird ("Poor little guy -- must have been following you for miles.") and I find the Toyota Prius commercials with all the people in unitards strangely creepy and off-putting" --Jenny
HATE IT: "How could I have forgotten the GEICO money pile ads? I hate those! Further, I can't figure GEICO out: What a bizarre melange of the brilliant, the awful, and (strangely) campaigns that oscillate between awful AND brilliant? And what other brand would have so many overlapping campaigns that are so different in style? I'm no expert, but I doubt that's what they teach in Marketing 101." --Bill
Love or hate the giant hamster wheels?
Kia Soul giant hamster wheels (Watch it) LOVE IT: " The absolute best is the ad for the Kia Soul with the hamsters. I actually rewind the DVR when I see that one on. " --Wendy
HATE IT: "Every time the commercial for the new Kia Soul comes on, I have to laugh! It's a bunch of giant rodents riding around in a car that looks like a box. What exactly are you suppose to take away from this? Kia Soul... Good enough for rats." --Andi
Progressive Insurance: Flo with giant nametag (Watch it) LOVE IT : "I love Flo, the Progressive girl. She has actual personality - a trait I find lacking in many commercial spokespeople." --Brittany
HATE IT: "I despise the Progressive lady and all her ads. I shudder when I imagine what would happen should she and Billy Mays ever get together and breed.." --Kenaiqueen
Bing.com Search Overload Syndrome (Watch it) LOVE IT: "The new commercial for Bing is great. The people are asking a question and each word in the sentence sets everyone else off on a tangent of unrelated things that have that word in it. It's very clever because (1) most search engines do this to you every day and it's annoying, and (2) getting someone to try a new search engine is pretty hard because most of us stick with what we know, and this might actually make someone give Bing a try." --Traci
HATE IT: "Bing dot com's "Search Overload Syndrome" is the most ANNOYING thing I have ever seen in my life. Everybody in my family screams and changes the channel whenever it comes on. My husband and I nearly got concussions from head-butting each other in a simultaneous dive for the remote control." --H.
Hillshire Farms: Go, Meat! (Watch it) LOVE IT: "I am loving the Hillshire Farms commercials. Just saw a new one with a group of friends BBQ'ing. This preppy woman and her husband start singing/rapping. "Ain't no brat like a Hillshire brat cause the Miller High Life's boiled in" It cracks me up!" --Sarah
HATE IT: "Oh, I also hate those commercials for Hillshire Farms. They're all irritating and dumb, but the ones where people in their backyards are chanting about meat are both stupid and kind of earworm-y." --Rebecca